SERVICES / AI SEARCH
AI search optimization.
More and more people get the answer straight from the AI, without clicking through. The question is no longer just whether you rank, but whether it's your site that gets cited as the source. AI search optimization makes you the answer, not a forgotten link.
Our position
Be the answer, not a link.
What do you want to achieve?
Process
Review.
We map where you stand in AI answers today and which sources get cited for your questions.
Structure.
Schema and structured data are built in so the AI understands what the content means.
Content.
Content is adapted for citability: clear answers first, definitions, FAQ structure.
Measurement.
We track your visibility in AI answers and tie it to the business, not to a count of mentions.
AI search optimization is its own work, not more SEO.
AI search optimization, often called AEO (Answer Engine Optimization), is about being cited as the answer in AI Overview, ChatGPT and Perplexity. GEO (Generative Engine Optimization) is the same thing under a different name.
It builds on your SEO foundation but has its own goal: not to rank for a click, but to become the source the AI trusts and cites. Read more about how generative engine optimization↗ is emerging.
AI search optimization makes your site citable as an answer in AI search engines like AI Overview, ChatGPT and Perplexity. We map which sources the AI cites for your questions, build in schema and structure that make the content citable, and measure visibility against your business. AEO builds on your SEO, but the goal is to be the answer.
AI search visibility measured against the business.
Showing up in an AI answer is worthless if it doesn't touch your business. We don't measure the number of AI mentions for its own sake. We track which sources the AI cites in questions that actually lead to customers, and report it as decision support, not status. You see what the work delivers, not a list of vanity numbers.
- A schema foundation that lets search engines and AI understand what the page means (per Schema.org↗)
- Content structure the AI trusts: answers first, sources, a clear entity
- Measurement of citations in AI answers tied to your pipeline
- A link to your existing SEO, so classic ranking and AI citation reinforce each other
- Ongoing follow-up on your terms: price cap and no lock-in
We don't guess what the AI wants. We reverse-engineer it.
A method, not a buzzword.
Own method.
Reverse-engineering the AI answers, not AEO as a buzzword.
We build it in.
Schema and structure built into the site, not just recommended.
Measured against business.
AI visibility tied to pipeline, not a count of mentions.
Most who sell AEO sell a label. We take the opposite angle. The method reverse-engineers real AI answers: which sources get cited, which questions get taken, what drives inclusion.
We build in schema and structure, we don't just recommend. And we don't promise the top spot in ChatGPT, because AI answers can't be guaranteed. Instead, we improve the odds systematically.
Our own site is built to be cited by the same AI we study for you. We test the method on ourselves first.
Why Memorise for AI search.
Reverse-engineering.
We study which sources AI actually cites and what drives inclusion.
Schema base.
Structured data and semantics that make you citable, built and validated.
Specialist network.
Senior expertise in SEO, content and tech, matched to the engagement.
Tested on ourselves.
memorise.se is built to be cited by the same AI we study for you.
How we work.
How we work.
Monthly billing, price ceiling set by you.
No lock-in, no transition project.
You own all accounts and content.
Decision support, not status.
Book a free AI search review.
Send an email with your site and we'll go through where you stand in AI answers today, which sources get cited for your questions, and what it takes to become one of them. You get our assessment and a concrete next step. No sales pitches, response within one business day.
What do you want to achieve?
No sales process. Response within one business day. · or email directly
Common questions about AI search optimization
What is AEO (Answer Engine Optimization)?
AEO, or AI search optimization, is about making your site citable as an answer in AI search engines: AI Overview, ChatGPT, Perplexity and Gemini. Instead of ranking for a click in a list of links, the goal is to become the source the AI cites in its answer.
Is AI search optimization the same as SEO?
No, but they build on the same foundation. SEO is about being visible and ranking in classic search. AI search optimization (AEO) is about being cited as the answer in AI search engines. Same tech, content and schema, but a different goal. AEO builds on your SEO, it doesn't replace it.
What's the difference between AEO and GEO?
In practice they're synonyms. AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) both describe the work of being cited by AI answers. GEO is used more for generative language models like ChatGPT, AEO for answer engines broadly. We work with both.
Can you guarantee we'll show up in ChatGPT or AI Overview?
No. AI answers can't be guaranteed, and anyone promising the top spot in ChatGPT is promising something they don't control. We improve your odds systematically: we reverse-engineer what drives inclusion, build in schema and structure, and measure the result. A predictable method, no guarantees.
How do you measure AI search visibility?
We track which sources the AI cites for your questions and how it changes over time, tied to your business. You get decision support, not a list of AI mention counts. The measurement tells you whether the work leads to customers, not just to exposure.
Do we need to redo our SEO first?
Rarely from scratch. AEO builds on your existing SEO. We start with a review of where you stand, and if the foundation or measurement is missing, we build it first. We don't take AEO engagements where the basic conditions aren't there, because then it isn't measurable.