SERVICES / ADVERTISING

TikTok advertising.

Your customers don't search for you on Google, they scroll TikTok. They aren't looking for you yet, but their attention is already there. TikTok advertising creates demand in the feed among a younger, high-spend audience.

Our position

Attention in the feed. A budget you see down to the krona.

Process

01

Review.

We review your audience and whether TikTok fits the business before a krona is spent.

02

Creative.

Ads built for the feed, not recut TV spots, because the format rewards the right creative.

03

Run.

The campaign is set up and run on your accounts, with the pixel and tracking in place.

04

Measurement.

We track what the budget delivers and optimize against the business, not impressions for their own sake.

TikTok creates demand where search can't reach.

TikTok advertising is about winning attention among a younger, high-spend audience that isn't searching for you yet. It's creative-driven: the format rewards content that feels at home in the feed, and a lower CPM makes reach affordable when the creative carries.

It complements your other advertising. Google Ads captures those already searching, TikTok creates demand among those who aren't, and organic social builds the relationship over time.

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TikTok advertising reaches a younger, high-spend audience in the feed with creative-driven ads and a lower CPM. We review whether TikTok fits your business, set up and run the campaign, put the pixel and measurement on your accounts, and optimize against the business. You see what the budget goes to down to the krona, with a price cap and no lock-in.

Creative is what finds the audience.

On TikTok the result is decided in the creative, not in the audience settings. The algorithm finds the right viewers when the content holds up, so we build ads for the feed: sound on, a feel that belongs there, and a hook in the first second. Not re-cut TV commercials.

We change the creative often, as the trends move. What worked last month tires quickly, so we move budget to what works now instead of burning out a winner.

  • Pixel and audiences on your accounts, so the data follows you if you change agency
  • Creative iteration: we test angles and shut down what doesn't carry
  • A transparent budget breakdown where you see what every krona goes to
  • A link to your wider channel mix, so search, social and the feed reinforce each other
  • Ongoing follow-up on your terms: a price cap and no lock-in

If Google Ads fits your business better than TikTok, we'll tell you.

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Channel by business, not by hype.

Down to the krona.

A transparent pipeline, you see what the budget goes to, not a black box.

You own the accounts.

Account, pixel, audiences and data live with you, not with us.

Price cap, no lock-in.

An agreed cap, monthly, no contract trap.

Many agencies run campaigns for the sake of it and maximize spend on the platform they like. We take the opposite angle. Budget follows the business goal, not our preference, and if another channel suits you better we'll say so.

You see what the budget goes to down to the krona. No black-box work with just a monthly report. And we don't promise a certain ROAS, because we don't control it alone, but we measure and optimize against it.

You own the account, the pixel, the audiences and the data. It all lives on your accounts, so if you change agency it follows you. A price cap and no lock-in, the ad budget is yours.

Why Memorise for TikTok advertising.

Creative-driven.

Ads built for the feed, because the right creative decides reach on TikTok.

Channel by business.

We don't push the platform we like. Budget follows where your customers are.

Specialist network.

Senior expertise in creative and paid social, matched to the engagement.

You own everything.

Account, pixel and data live on your accounts, we build it in and leave nothing locked.

How we work.

How we work.

  • Monthly billing, price ceiling set by you.

  • No lock-in, no transition project.

  • You own all accounts and content.

  • Decision support, not status.

Book a free advertising review.

Send an email with your site and audience and we'll go through whether TikTok advertising fits your business, what the creative needs, and what the budget can realistically deliver. You get our assessment and a concrete next step. No sales pitches, response within one business day.

or

No sales process. Response within one business day. · or email directly

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Common questions about TikTok advertising

What does TikTok advertising cost?

You set the ad budget. Our work around it runs on a price cap: an agreed monthly ceiling, no lock-in. A lower CPM than many channels makes reach affordable, but the right budget depends on your audience and business. We go through that in the free advertising review.

Does TikTok advertising fit our business?

TikTok fits best when your audience is younger and high-spend and already in the feed, and when you want to create demand rather than capture existing search intent. We'll tell you if another channel suits the business better. We don't push TikTok just because we like the platform.

How does TikTok advertising differ from Google Ads?

Google Ads captures those already searching for what you sell, that is purchase intent. TikTok advertising creates demand among those not searching for you yet, in the feed they're already scrolling. Organic social builds the relationship over time. They complement each other, and we set budget by where your customers are.

Do we need new creative for TikTok?

Usually yes. TikTok rewards ads that feel at home in the feed, not recut TV or display material. The creative decides reach more than the budget does. We build ads for the format and test angles, so you don't burn budget on material that doesn't carry.

Do we own the ad account and the data?

Yes. The ad account, pixel, audiences and data live on your accounts, not ours. If you change agency it all follows you. We don't lock the ad account to us, it's yours. You see what the budget goes to down to the krona.

Do you promise a certain ROAS on TikTok?

No. ROAS isn't ours to control alone, so anyone promising a number is promising something they don't control. We measure and optimize against it, and report it as decision support, not status. We also don't take work where measurement is missing, because then we're just burning money.