ABOUT / TEAM

Alexander Larsson.

Founder & Strategist

Alexander Larsson is the founder of Memorise and a strategist who takes holistic responsibility for the client's marketing. He started the agency after repeatedly meeting companies that paid handsomely for agency services without being able to say what they got out of it. At Memorise, every krona invested should be traceable to a business goal.

StrategyFractional CMOSalesLinkedIn profile alexander@memorise.se +46 76 792 92 29

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My view

We don't sell hours, we create results.

Background.

The background
Alexander met company after company paying tens of thousands of kronor a month to agencies. Many couldn't say what they got out of it: reports they didn't understand, analyses that never led to action and no one taking responsibility for results. The gap between what was ordered and what actually happened in the business became the reason he co-founded Memorise.
The role today
As founder and strategist, Alexander takes holistic responsibility for the client's marketing and acts as an extension of their own team. He sets the direction, brings in the right specialists from the network when needed and maintains radical transparency where the client owns everything and sees everything.

How I work.

Strategy before channel.

No one should have to buy SEO because they "ought to have SEO". They should buy it because it solves a specific business problem.

Transparency as standard.

The client owns everything, sees everything and understands why each effort is made. No black boxes.

The right person in the right place.

A senior specialist who has actually done it before is always worth more than a junior team with a polished PowerPoint.

Right now.

Right now I'm building predictable growth engines for B2B clients across several industries: e-commerce, construction, tech and recruitment. It's about setting the right strategy, bringing in the right specialists from the network at the right time and making sure what we do shows up in the business numbers, not just in dashboards.

We're the agency your agencies hire. For me that means taking holistic responsibility: setting the direction, holding it and making sure the result lands in the business, not in yet another monthly report no one acts on.

Cases with Alexander.

Dark clinic corridor with a treatment room in dim light — Case · Private healthcare
Private healthcare: marketing made measurable
organic traffic in twelve months
+790%

Private healthcare: the reset that made marketing measurable

Specialist clinic in private healthcare

+790%

organic traffic in twelve months

Read the case

Case · B2B / SaaS

Visibility and leads for tech company

Recruitment: marketing and sales that stopped working past each other

Recruitment and staffing company with several brands

35,7 → 20,0

average ranking over the period

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Memorise team at whiteboard with deployment diagram and developer at laptop in dark office room seen through glass wall — Case · Tech / Operations
Strategy coordination and deployment planning

Industry: known in the field, invisible online

Industrial and construction company in production technology

28,4 → 13,8

average position, start to breakthrough in autumn 2025

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Sports team in Memorise jerseys with orange player numbers walking through tunnel toward illuminated stadium — Case · Sports / Sponsorship
Sponsorship strategy for sports club

Digital sports platform: strong product, weak organic presence

Digital sports platform with a global user base

Read the case

In the media.

SEO Vibes Podcast: Senior specialists don't do the work

Want to discuss your current state with Alexander?

Book a free 30-minute review. You get a concrete picture of where you stand, straight from the specialist. No sales pitch. Reply within one business day.